Mary’s Methods

Rebrand & Packaging

Mary’s Methods wanted to explore moving their brand from mid-tier to luxury. At the time, CBD-infused skin care was not well represented in the luxury space. Our assignment was clear — a complete redesign of the current packaging to compete in the category.

the challenge.

We created a concept that connected the beauty of the Renaissance with the healing wisdom of Mother Nature, to unveil a rebirth. The clients were blown away. All they had to do was convince the VC partners this was worth the spend. They had a harder job.

the solution.

Renaissance

From Botticelli’s Birth of Venus, to Michelangelo’s David, The Renaissance marks a time when artists and thinkers used their talents to express new ideas. A time when scientific discoveries led to major shifts in thinking. Once again we find ourselves in an age of rediscovery. A revival of interest in the natural healing powers of plant based therapies. Since 2015, Mary’s has been innovating at the intersection of science, technology and horticulture. Unlocking the time honored wisdom of plants to help people reach their full potential. And resurfacing with a line of skincare that honors this rebirth. 

The renaissance is upon us.
Revive your routine.

moodboard & color palette.

logo.

packaging.

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Calphalon Video & Photoshoot